There is a wide range of financial information that can be provided to determined the types of products households are likely to be interested in, their financial health and asset value.
The information is used by Financial Planners and Insurance providers to identify households that would most likely be interested in their services.
A list of available financial categories is shown below which has been derived from the Australian Bureau of Statistics (ABS) range of survey Microdata and is available at a Census District or Postcode level. The list shows if the information is available as an average weekly spend per household ($/HH/Wk) or as an average total household value ($).